Jim Cramer’s investing club is bringing new people into the stock market – CNBC
Stock picks are a common dinner-time conversation topic for the Greiner family these days.
That wasn’t always the case.
Kerry Greiner, 49, and her husband Phil have always saved for retirement. But in March 2020, when the coronavirus pandemic led to sweeping lockdowns across the U.S., the family became more interested in investing on their own, in accounts where they could pick the stocks.
They started watching Jim Cramer’s Mad Money on CNBC regularly with their three sons, now aged 18, 16 and 14, who also have some of their own investments, said Greiner, a solutions consultant living in Munster, Indiana.
When Cramer launched the CNBC Investing Club in October, Kerry and Phil signed up. Now, they often find themselves talking about the daily emails with the entire family.
Kerry Greiner, center, with her husband and three sons on a family vacation. The family all became interested in investing during the pandemic.
“I was very interested because I like Jim’s perspective,” Greiner said. “He has a no-nonsense way of cutting through the clutter and getting to the relevant information that I like.”
Cramer’s club was started to help all investors – regardless of age or experience level – build long-term wealth in the market. Those who have signed up get to invest alongside his active fund, a charitable trust portfolio, and learn from his market picks and insights.
“They’re going to see a lot of those rules and disciplines play out in real time,” said Jeff Marks, a CFA and director of portfolio analysis for the investing club. “And they’re going to see how that information will help them become better managers of their own money.”
On Thursday, Dec. 9, CNBC held a special event for CNBC Investing Club. Cramer hosted a virtual audience comprised of 50 people from each U.S. state and answer questions from subscribers.
“It’s for the people who are fascinated by the concept of making money by buying stocks, who want to understand why a stock goes up or down, who want to believe in America and want to take advantage of the companies that were born here,” Cramer said.
In designing the notes sent to members, Cramer thought about writing in a way that anyone could understand. This is because research notes are impenetrable unless you’re in the business, he said.
“We tell stories that make you interested in or knowledgeable of the companies that you might want to buy,” Cramer said. “I will tell you that they’re all written in [plain] English and my mother would understand every one of them.”